Web Survey Bibliography
Even if respondents do not ask for help and advice when answering a survey question, they might misunderstand its intended meaning. Providing definitions of key terms may improve validity (Conrad & Schober 2000, Peytchev et al. 2010) and is apart from that the only way of helping respondents in self-administered surveys. In Web Surveys however plain written text is not always recognized and participants seldom use definitions even though it is just one or two clicks away (Conrad et al. 2006). In addition to definitions regarding the concept measured in a survey question, written in-structions regarding the formatting of a response are important features in survey settings where no interviewer is present. Studies concerning this issue mainly deal with the presenta-tion of answer elements (e.g., Christian, Dillman & Smith 2007). However, with the invention of Web 2.0 technologies researchers have the opportunity to make use of dynamic tooltip elements in order to convey crucial information in addition to the question wording. The aim of such strategy would be to increase the proportion of res-pondents who actually take notice of the definition or instruction when answering a survey question which in turn should increase response quality. In 2011 we conducted two field experimental studies among students and employees of the Technical University of Darmstadt as well as among the general public (N1 = 3,268, N2=1,000). As part of the respective questionnaires respondents answered various questions with and without definitions of key terms of the survey question and with and without in-struction on how to fill in the answer. In a between-subjects design respondents were ran-domly assigned to an experimental condition using either tooltip technology to convey defi-nitions or instructions. Controls versions made use of either a static HTML design or pro-vided no definition or instruction at all. In order to assess the effects of the tooltip technology on respondents, we will compare re-sponse distributions in order to determine whether respondents noticed the definition or instruction and whether they considered this additional information when answering the question. Results indicate, that instructions conveyed using tooltip technology seem to be considered by respondents. More than half of the respondents exposed to the tooltip version activated the tooltip for 3 or more seconds indicating that they had enough time to actually read it. Also, compared to the version without instructions and with static instructions in the tooltip version more respondents answered a questions formally correct.
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Web survey bibliography (95)
- Virtual reality meets sensory research; 2017; Depoortere, L.
- Methods for Evaluating Respondent Attrition in Web-Based Surveys; 2016; Hochheimer, C. J.; Sabo, R. T.; Krist, A. H.; Day, T.; Cyrus, J.; Woolf, S. H.
- Exploration of Methods for Blending Unconventional Samples with Traditional Probability Samples; 2016; Gellar, J.; Zhou, H.; D.; Sinclair, M. D.
- Ratio of Vector Lengths as an Indicator of Sample Representativeness ; 2016; Shin, H. C.
- Online and Social Media Data As an Imperfect Continuous Panel Survey; 2016; Diaz, F.; Garmon, F.; Hofman, J. K.; Kiciman, E.; Rothschild, D.
- Validating self-reported mobile phone use in adults using a newly developed smartphone application; 2015; Goedhart, G., Kromhout, H., Wiart, J., Vermeulen, R.
- Innovative Uses of Paradata Across Diverse Contexts ; 2015; Cheung, G.; Pennell, B.-E.
- Build your own social network laboratory with Social Lab: a tool for research in social media; 2014; Garaizar, P., Reips, U.-D.
- Picking up the Bread Crumbs: Holistic Insights from Social Media; 2014; Souda, P.
- Survey optimisation considerations for Android, Apple and Windows 8 mobile devices; 2013; Owen, R.
- Second Life as a Survey Lab: Exploring the Randomized Response Technique in a Virtual Setting; 2013; Richards, A., Dean, E.
- Virtual Cognitive Interviewing Using Skype and Second Life; 2013; Dean, E., Head, B., Swicegood, J. E.
- Assessing Nonresponse Bias in the Green Technologies and Practices Survey; 2013; Meekins, B., Sverchkov, M., Stang, S.
- Why Big Data is a Small Idea…and Why You Shouldn’t Worry So Much; 2013; Needel, S.
- Doing real time research: Opportunities and challenges; 2013; Back, L., Lury, C., Zimmer, R.
- Digital technology and data collection; 2013; Henriksen, B., Jewitt, C., Price, S., Sakr, M.
- Effects of Self-Awareness on Disclosure During Skype Survey Interviews; 2013; Feuer, S., Schober, M. F.
- Cognitive Interviewing in Online Modes: a Comparison of Data Collected in Second Life and Skype; 2013; Swicegood, J. E., Head, B., Dean, E., Keating, M.
- Effects of Displaying Videos on Measurement in a Web Survey; 2013; Mendelson, J., Gibson, J. L., Romano Bergstrom, J. C.
- Classifying Mouse Movements to Predict Respondent Difficulty; 2013; Horwitz, R.
- Are You Seeing What I am Seeing? Exploring Response Option Visual Design Effects With Eye-Tracking; 2013; Libman, A., Smyth, J. D., Olson, K.
- Survey Reminder Method Experiment: An Examination of Cost Efficiency and Reminder Mode Salience in the...; 2013; Anderson, M., Rogers, B., CyBulski, K., Hall, J. W., Alderks, C. E., Milazzo-Sayre, L.
- Virtual research assistants: Replacing human interviewers by automated avatars in virtual worlds; 2013; Hasler, B. S., Tuchman, P., Friedman, D.
- From mixed-mode to multiple devices. Web surveys, smartphone surveys and apps: has the respondent gone...; 2013; Callegaro, M.
- Internet-Mediated Technologies and Mixed Methods Research; Problems and Prospects; 2012; Hesse-Biber, S.; Griffin, A. J.
- An Introduction to Using Video for Research; 2012; Jewitt, C.
- Online Surveys Aren't Just for Computers Anymore! Exploring Potential Mode Effects between Smartphone...; 2012; Buskirk, T. D., Andrus, C.
- Smartphone Apps and User Engagement: Collecting Data in the Digital Era; 2012; Link, M. W.
- Specific mixed-mode methodology to reach sensory disabled people in quantitative surveys; 2012; Fontaine, S.
- Facing The Future Webcams as a survey tool in China; 2012; Gordon, A., Llewellyn, T., Gu, E.
- Comfortable in the new medium: How online qual can benefit from our share-happy culture ; 2012; Rubenstein, P.
- Using Collaborative Web Technology to Construct the Health Information National Trends Survey; 2012; Moser, R. P., Beckjord, E. B., Finney Rutten, L. J., Blake, K., Hesse, B. W.
- The Representativity of Web Surveys of the General Population compared to Traditional Modes and Mixed...; 2012; Klausch, L. T., Schouten, B., Hox, J.
- Time use data collection using Smartphones: Results of a pilot study among experienced and inexperienced...; 2012; Scherpenzeel, A., Sonck, N., Fernee, H., Morren, Me.
- Using Webinar Polls to Collect Online Survey Data: The Case of a Behavioral Finance Problem; 2012; Sahu, C.
- The Game Experiments: Researching how gaming techniques can be used to improve the quality of feedback...; 2011; Sleep, D., Puleston, J.
- The benefits and constraints of e-mail interviews and discussions as methods of accessing valid data; 2011; Roberts, An.
- Facial imaging: The new face of online survey research; 2011; Gordon, A., McCallum, D., Sorci, M., Llewellyn, T.
- On Affordances and Technological Intersubjectivity; 2011; Vatrapu, R.
- Building online communities; 2011; Mlačić, B., Milas, G., Mikloušić, I.
- Eye Tracking in testing questionnaires: What’s the added value?; 2011; Tries, S.
- Video enhanced web survey; 2011; Fuchs, M., Kunz, T., Gebhard, F.
- Engagement, Consistency, Reach – why the Technology Landscape Precludes All Three; 2011; Johnson, A., Rolfe, G.
- Twitter mood predicts the stock market.; 2011; Bollen, J., Mao, H., Zeng, X.-J.
- Web based CATI on Amazon Elastic Compute Cloud and VirtualBox using queXS; 2011; Zammit, A.
- Web/Cloud Based CATI Using queXS; 2011; Zammit, A.
- Partnership-Driven Resources to Improve and Enhance Research (PRIMER): A Survey of Community-Engaged...; 2011; Dolor, R. J., Greene, S. M., Thompson, E., Baldwin, L.-M., Neale, A. V.
- Weaving the Web into Personal Communication Networks: A Mobile Phone Based Study of Smartphone Users; 2011; Kobayashi, T., Boase, J.
- Different functioning of rating scale formats – results from psychometric and physiological experiments...; 2011; Koller, M., Salzberger, T.
- Measurement invariance in training evaluation: Old question, new context; 2011; P., Gissel, A., Stoughton, J. W., Whelan, T. J.Clark, A. P.